Attero launches new logo and tagline

Attero – The Circular Company – Creating Value from Waste

Attero, market leader in waste management and recycling, is proud to announce the introduction of a new logo and accompanying tagline: ‘Attero - The Circular Company’. This revamped logo reflects the core of Attero's mission to bring waste usefully back into the economy and create a sustainable future.

A new visual identity
The new logo combines simplicity with strength and emphasises Attero's commitment to circularity. The circle with arrows symbolises the cycle from waste to raw materials and energy. Together with the tagline ‘The Circular Company’, it underlines our role in building a circular economy where nothing goes to waste. Attero creates value from waste.

Why Attero is ‘The Circular Company
At Attero, we believe that today's waste is an opportunity to create recycled new materials and renewable energy. As a circular company, we take our responsibility seriously. Our focus is on reducing CO2 emissions and making a constructive contribution to achieving global climate goals.

  • Circularity in action: At Attero, we process many types of waste. Through innovation and technology, we convert this into valuable secondary raw materials and renewable energy.
  • Sustainability as goal: Our circular approach contributes to lower CO2 emissions and a cleaner future.
  • Innovation and collaboration: With the latest technologies, creative solutions and a passionate and professional team, we keep looking for new ways to give waste a meaningful destination.

‘I am proud of our new logo and visual identity. This design reflects not only our commitment to sustainability and innovation, but also our passion for creating a cleaner future. The new logo symbolises the circle of recycling and reuse, and I believe it will help us communicate our message even more powerfully.’ Paul Ganzeboom, CEO Attero.

An impactful future

With this new chapter, Attero continues to be a leader in the transition to a circular economy. Together, we are building a more sustainable world.

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